Surfside Iced Tea Vodka is a fast-growing RTD brand known for its refreshing flavor and sleek packaging. As demand surged, Surfside needed a logistics partner capable of scaling with their growth while maintaining product integrity and retail readiness. That’s where we stepped in.
Challenge
Surfside required a comprehensive solution to:
- Efficiently carton their RTD cans into retail-ready formats
- Manage outbound freight across multiple regions
- Store and distribute inventory with speed and accuracy
They needed a partner who could handle the complexity of beverage logistics while supporting their brand’s premium image.
Our Solution
1. VP Cartoning for Retail-Ready Packaging
We implemented a value-packed (VP) cartoning process tailored to Surfside’s specifications. Our automated lines pack cans into 8-pack, 12-pack and 18-pack variety pack cartons, ensuring:
- Shelf-ready appeal for retailers
2. Freight Management Across the U.S.
Our logistics team coordinates all outbound freight, optimizing routes and carrier selection to ensure timely delivery. We provide:
- Cost-effective transportation solutions
3. Warehousing & Distribution
We store Surfside’s inventory in strategically located facilities, enabling:
- Scalable storage for seasonal demand
Our inventory systems offer full visibility, allowing Surfside to forecast and replenish with confidence.
Results
- Improved speed-to-market for new product launches
- Reduced freight costs through optimized routing
- Enhanced retail presentation with consistent cartoning
- Scalable logistics infrastructure to support national growth
Conclusion
From cartoning to last-mile delivery, we’ve helped Surfside Iced Tea Vodka streamline their RTD supply chain and meet growing consumer demand. As their brand continues to expand, we’re proud to be the logistics engine behind their success.
Interested in scaling your RTD brand?
Let’s talk about how we can support your growth. Contact sales@verstlogistics.com or call 800-978-9307 today.
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