Verst Logistics is opening a new e-commerce order fulfillment center in Hebron, Kentucky, in late June 2018. The nearly 400,000 square foot facility is located near the Greater Cincinnati Northern Kentucky International Airport, in the foremost logistics corridor in the Midwest. “This location makes it possible to distribute products to approximately 85% of the continental U.S. within 48 hours,” stated Dean Hoerlein, Verst vice president of fulfillment and distribution.
One out of three warehouses do not have WMS software, making implementing new technology difficult and more costly for companies. Warehouse technology has grown dramatically over the years, and not having a WMS goes against the evolving technologies to make things easier. If technology and warehouse implementation continue to grow at their respective rates, warehouses will fall farther and farther behind.
The global shrink sleeve labels market is expected to grow at a CAGR of 6.5% during the period 2017-2023, dominated by the food and beverage market, according to a June 2018 report from Market Research Future (Maharashtra, India). The upswing results from sleeve-label benefits versus decoration alternatives for bottles and other containers including printed cans. Those advantages are exactly why craft brewer Against The Grain (Louisville) collaborated with specialty plastics provider Eastman (Kingsport, TN) and Verst Packaging (Walton, KY) to create unique shrink-labeled cans.
Against the Grain brewery has launched 24 unique SKUs in sleeve-labeled cans. Craft brewer Against The Grain uses graphic-popping shrink-sleeve labels on cans to cut lead times in half, reduce inventory and double sales. Verst’s shrink-labeled cans, made with Eastman Embrace LV copolyester (PETG) labelstock, have helped ATG increase revenue, reduce lead times and double sales with first-rate graphics for a holistic customer experience.
Eastman material used by Verst Packaging to create innovative shrink labels for Against The Grain. Eastman’s Embrace™ family of resins for shrink films technology enables Verst Packaging to take shrink sleeve labeling to new dimensions with improved quality, speed to market, and special effects. Verst Packaging turn-key shrink sleeve labeling solution is changing the game for craft beer by making multiple SKU and label designs an affordable with graphics and design elements that stand out on the shelf.
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Verst Logistics began as a trucking company but has grown into a diversified logistics company today, including packaging and other operations. Personnel, technology investments drive double-digit growth in a fast-changing market, says Verst Logistics CEO Paul Verst to the Lane Report's Mark Green.
Another major player in logistics in the region is the homegrown Verst Group Logistics, a family-owned business created in 1966 that is headquartered in Walton, not far from the airport. The company stresses that anything deliverable by truck it can “pick, pack and ship” to its destination inside of two days to 85 percent of the U.S. population.
After an impressive year of double-digit growth in most business units, Verst is pleased to announce organizational changes that will ensure we are prepared to make the most of additional business opportunities and developments anticipated to continue through the coming year.
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Verst Logistics lands a spot on the prestigious Inbound Logistics top 100 list for 2017. "Verst Logistics continues to provide the logistics, transportation and supply chain solutions Inbound Logistics readers need to achieve the visibility and control that drives successful supply chains," said Felecia Stratton, editor, Inbound Logistics. "Verst is flexible and responsive, anticipating customers' evolving needs. Verst deserves recognition for providing the innovative solutions empowering logistics and supply chain excellence in 2017."
A group of prominent Northern Kentucky business and civic leaders have created a new community-wide foundation that will focus on funding key community needs and programs in Northern Kentucky. The Horizon Community Funds of Northern Kentucky aims to increase philanthropic giving by Northern Kentucky individuals, corporations and organizations for Northern Kentucky purposes, foster this giving community, and build a qualified public charity resource base to better service social needs and projects benefiting the public good.
Verst Group Packaging takes care of the application of shrink labels to give beer drinkers an interactive look for cans based on a longer shrink sleeve. This integration of the label will allow consumers to learn more about musical artists, watch their videos, and read their bios by scanning the augmented reality technology label while enjoying the tasty beverage.
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Kentucky has an undeniable geographical advantage when it comes to product distribution and it shows. Since January 2001, Kentucky has logged 400-plus announcements about companies either locating logistics or distribution facilities in the state or expanding existing operations, according to the New and Expanding Industries Report from the Cabinet for Economic Development. The companies created 23,500 jobs and saved about 550 in jeopardy of elimination, the report said. Paul Verst, president and CEO of Verst Group Logistics, based in Walton, heads a 3PL company that has grown steadily in recent years. “The big change that you’ve seen is that in the past logistics was never a board room topic,” Verst said. “But it is now because they are beginning to see how much money is being invested in it.” Verst also talked about how e-commerce is “exploding” and creating plenty of opportunities for companies that handle logistics and distribution.
With the growth of ecommerce, companies are seeking out to purchase industrial real estate in the Cincinnati Metropolitan area to get their products to consumers faster and reduce shipping costs. The Northern Kentucky area makes it a dream location hub because of its close proximity to the airport and is within a one-day truck trip of 60 percent of the nation's population. Companies are in huge demand for warehousing and technology solutions to reduce inventory management and distribution costs.